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You need to focus on your product or service.

I’ll help you make the most of your time & content by planning how to deliver the right messages through the right platforms to achieve your goals.


Social Media Management & Content Strategy

I will create, write and execute social media content plans with a custom strategy aligned with your goals.

Social Media Strategy Audit/Consultation

I will audit your current social media accounts and recommended strategies that are aligned to your goals.

Freelance writing

I write copy for social media, newsletters, websites, emails, blog posts, feature articles and more.

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About Melanie

Melanie O'Brien is a social media, content and audience development professional with 7+ years of experience. With extensive knowledge and understanding of consumer and social media trends, she creates content strategies that drive audience growth and engagement. She has years of experience working in the creative lifestyle space as a former sewing blogger and fabric shop owner. She currently works with small creative businesses and organizations managing social media posting and strategies to free up their time to do more creative work.

Brands I have worked with: